Ruthie Belle Easy Lift Primer

PRODUCT DETAILS 

Easy Lift Primer 15ml by Ruthie Belle

The Easy Lift Primer by Ruthie Belle is the safest science-based primer for lash lift & brow lamination. Unlike traditional primers, which open the lash cuticle as quickly and destructively as a bolt of lightning, Easy Lift Primer has been specially formulated to open the cuticle slowly and gently — like a flower bud slowly unfurling its petals. Primes lashes so they stick securely to the shield — no more annoying pop-offs!

Easy Lift Primer has 3 purposes:

1. To speed up lotion processing times.
2. To prepare lashes for the treatment by making their structure super soft so it's easy to shape them without using glue.
3. To fully open lash cuticles without dehydrating them as regular primers do.

This ultra-gentle formulation leaves lashes & brows soft, supple, and ultra-pliable while allowing the cuticle to open fully. The result is evenly primed, perfectly-prepped lashes or brows every single time! It also removes sebum and natural oils without dehydrating or damaging lashes. A great choice for clients with especially coarse, or stubborn lashes and brows. 

Note: Easy Lift Primer is intended to be used ONLY with gentle lotions, as it enhances the effect of the lifting lotion. Lashes can easily become over-processed if Easy Lift is used with more aggressive lash lift products.

Size: 15 ml

Usage:

• 30 lash lifts 
• 15 brow lamination

PAO: 6M

FOR PROFESSIONAL USE ONLY

BENEFITS

• Longer curing time allows cuticles to open 100%, allowing the primer to penetrate evenly
• Removes sebum and natural oils without dehydrating or damaging lashes
• Makes lashes soft, supple, and "super-bendy"
• Primes lashes so they stick securely to the shield — no more annoying pop-offs
• Great for clients with especially coarse, stubborn lashes or brows
• Vegan and cruelty-free

HOW TO USE

Note: Easy Lift Primer is intended to be used ONLY with gentle lotions, as it enhances the effect of the lifting lotion. Lashes can easily become over-processed if Easy Lift is used with more aggressive lash lift products.

Lash Lift

1) Apply a generous amount of Easy Lift Primer on the lashes. Cover all lashes thoroughly, but avoid flooding the eyes. It is recommend a Long Tip Microbrush for the speediest application.

2) Let Easy Lift Primer process for 30 seconds; there’s no need to remove or rinse it.

Brow Lamination 

1) Use a Mini Lamination Brushes to apply Easy Lift Primer on brows.

Use enough product to cover all brow hairs, especially tiny crosshairs that are the most difficult to lift. Don’t press hard on the skin while covering the brows with Easy Lift Primer to avoid skin irritation!

2) Let it process for 30 seconds; no need to rinse or remove. 

INGREDIENTS

Aqua, Alcohol Denat., Diethyl Phthalate, Biotin, Parfum, Sodium Hydroxide, Sodium Chloride, Sodium Sulfate, Hydroxypropyl Methacrylate, Benzyl Alcohol, PGDMA, P-Hydroxyanisole, Hexyl Cinnamal, Linalool, +/-ci 17200/ci 60725/ci 19140

Made in Germany