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Ruthie Belle Easy Lift Primer

Sale price$34.40 CAD Regular price$43.00 CAD

PRODUCT DETAILS 

Easy Lift Primer 15ml by Ruthie Belle


The Easy Lift Primer by Ruthie Belle is the safest science-based primer for lash lift & brow lamination. Unlike traditional primers, which open the lash cuticle as quickly and destructively as a bolt of lightning, Easy Lift Primer has been specially formulated to open the cuticle slowly and gently — like a flower bud slowly unfurling its petals. Primes lashes so they stick securely to the shield — no more annoying pop-offs!


Easy Lift Primer has 3 purposes:

  1. To speed up lotion processing times.
  2. To prepare lashes for the treatment by making their structure super soft so it's easy to shape them without using glue.
  3. To fully open lash cuticles without dehydrating them as regular primers do.


This ultra-gentle formulation leaves lashes & brows soft, supple, and ultra-pliable while allowing the cuticle to open fully. The result is evenly primed, perfectly-prepped lashes or brows every single time! It also removes sebum and natural oils without dehydrating or damaging lashes. A great choice for clients with especially coarse, or stubborn lashes and brows. 


Note: Easy Lift Primer is intended to be used ONLY with gentle lotions, as it enhances the effect of the lifting lotion. Lashes can easily become over-processed if Easy Lift is used with more aggressive lash lift products.


Size: 15 ml


Usage:

  • 30 lash lifts 
  • 15 brow lamination


PAO: 6M

FOR PROFESSIONAL USE ONLY

BENEFITS
  • Longer curing time allows cuticles to open 100%, allowing the primer to penetrate evenly
  • Removes sebum and natural oils without dehydrating or damaging lashes
  • Makes lashes soft, supple, and "super-bendy"
  • Primes lashes so they stick securely to the shield — no more annoying pop-offs
  • Great for clients with especially coarse, stubborn lashes or brows
  • Vegan and cruelty-free
HOW TO USE

Note: Easy Lift Primer is intended to be used ONLY with gentle lotions, as it enhances the effect of the lifting lotion. Lashes can easily become over-processed if Easy Lift is used with more aggressive lash lift products.


Lash Lift


1) Apply a generous amount of Easy Lift Primer on the lashes. Cover all lashes thoroughly, but avoid flooding the eyes. It is recommend a Long Tip Microbrush for the speediest application.


2) Let Easy Lift Primer process for 30 seconds; there’s no need to remove or rinse it.


Brow Lamination 


1) Use a Mini Lamination Brushes to apply Easy Lift Primer on brows.


Use enough product to cover all brow hairs, especially tiny crosshairs that are the most difficult to lift. Don’t press hard on the skin while covering the brows with Easy Lift Primer to avoid skin irritation!


2) Let it process for 30 seconds; no need to rinse or remove. 

INGREDIENTS

Aqua, Alcohol Denat., Diethyl Phthalate, Biotin, Parfum, Sodium Hydroxide, Sodium Chloride, Sodium Sulfate, Hydroxypropyl Methacrylate, Benzyl Alcohol, PGDMA, P-Hydroxyanisole, Hexyl Cinnamal, Linalool, +/-ci 17200/ci 60725/ci 19140


Made in Germany 

SHIPPING, RETURNS & INSURANCE

SHIPPING

 

Standard Shipping: We offer free standard shipping on orders over $75 for Canada and the USA. This shipping option usually takes 1-10 business days within Canada, or 6-12 business days to the US, depending on your location.

 

Free Shipping Exceptions: If there is a sale event, the free shipping minimum will be increased to $100 for Canada & USA. 

 

Worldwide Shipping: Shipping fees will vary for each country, and additional fees may apply. Delivery times can range from 3-16 business days.

 

NOTE: International orders (outside of Canada) may be subject to customs fees. All customs fees are the sole responsibility of the buyer, and we are not responsible for any additional charges once your package has left our facility.

 

Wholesale & Distribution Shipping: Shipping fees will vary depending on the size of the package and the destination country. Unfortunately, our free shipping minimum does not apply to wholesale orders. The shipping fee will be quoted on top.

 

RETURNS

 

If you are not satisfied with your purchase please contact us by email shop@thebeautyhouse.ca and we would be happy to assist you. Please notify us within 7 business days after receiving the order. The Beauty House Shop cannot accept returns or exchanges on any opened packaging due to sanitization & health regulations. Shipping charges are not refundable.

 

The Beauty House Shop reserves the right to decline return and/or refund.

 

Please note, returns are at the expense of the customer. We sadly do not provide free returns at this time.

 

SHIPPING PROTECTION

 

Get peace of mind with Delivery Guarantee if your parcel is damaged, stolen, or lost during transit.

 

For a small additional fee, Shipping Protection ensures safe delivery of your parcels, and provides the support you need if an unfortunate shipping event occurs. 

 

At checkout, Shipping Protection is automatically activated. By Deselecting Shipping Protection, The Beauty House Shop will not be liable for lost or stolen packages.

WHOLESALE

UNLOCK GREATER SAVINGS WITH PRO DISCOUNTS

 

Take advantage of our volume discounts on professional supplies! The Pro Discounts are automatically applied to your cart, no code necessary. When your order subtotal reaches one of the cart thresholds, the discount will be displayed.

 

$500 - 15% OFF

$750- 20% OFF

$1,000 - 25% OFF

$1,500 - 30% OFF

 

Please note: Yonka, GM Collin/ GMC Medical, Lash & Brow Lift Samples, Sale Items and Retail Collections are EXCLUDED from Pro Wholesale Discounts.

 

An additional shipping fee will be quoted on top. After placing your order online, a separate shipping invoice will be emailed.

 

*Professional license is required, NOT FOR RESELL. 

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PRODUCT DETAILS 

Easy Lift Primer 15ml by Ruthie Belle


The Easy Lift Primer by Ruthie Belle is the safest science-based primer for lash lift & brow lamination. Unlike traditional primers, which open the lash cuticle as quickly and destructively as a bolt of lightning, Easy Lift Primer has been specially formulated to open the cuticle slowly and gently — like a flower bud slowly unfurling its petals. Primes lashes so they stick securely to the shield — no more annoying pop-offs!


Easy Lift Primer has 3 purposes:

  1. To speed up lotion processing times.
  2. To prepare lashes for the treatment by making their structure super soft so it's easy to shape them without using glue.
  3. To fully open lash cuticles without dehydrating them as regular primers do.


This ultra-gentle formulation leaves lashes & brows soft, supple, and ultra-pliable while allowing the cuticle to open fully. The result is evenly primed, perfectly-prepped lashes or brows every single time! It also removes sebum and natural oils without dehydrating or damaging lashes. A great choice for clients with especially coarse, or stubborn lashes and brows. 


Note: Easy Lift Primer is intended to be used ONLY with gentle lotions, as it enhances the effect of the lifting lotion. Lashes can easily become over-processed if Easy Lift is used with more aggressive lash lift products.


Size: 15 ml


Usage:

  • 30 lash lifts 
  • 15 brow lamination


PAO: 6M

FOR PROFESSIONAL USE ONLY

BENEFITS
  • Longer curing time allows cuticles to open 100%, allowing the primer to penetrate evenly
  • Removes sebum and natural oils without dehydrating or damaging lashes
  • Makes lashes soft, supple, and "super-bendy"
  • Primes lashes so they stick securely to the shield — no more annoying pop-offs
  • Great for clients with especially coarse, stubborn lashes or brows
  • Vegan and cruelty-free
HOW TO USE

Note: Easy Lift Primer is intended to be used ONLY with gentle lotions, as it enhances the effect of the lifting lotion. Lashes can easily become over-processed if Easy Lift is used with more aggressive lash lift products.


Lash Lift


1) Apply a generous amount of Easy Lift Primer on the lashes. Cover all lashes thoroughly, but avoid flooding the eyes. It is recommend a Long Tip Microbrush for the speediest application.


2) Let Easy Lift Primer process for 30 seconds; there’s no need to remove or rinse it.


Brow Lamination 


1) Use a Mini Lamination Brushes to apply Easy Lift Primer on brows.


Use enough product to cover all brow hairs, especially tiny crosshairs that are the most difficult to lift. Don’t press hard on the skin while covering the brows with Easy Lift Primer to avoid skin irritation!


2) Let it process for 30 seconds; no need to rinse or remove. 

INGREDIENTS

Aqua, Alcohol Denat., Diethyl Phthalate, Biotin, Parfum, Sodium Hydroxide, Sodium Chloride, Sodium Sulfate, Hydroxypropyl Methacrylate, Benzyl Alcohol, PGDMA, P-Hydroxyanisole, Hexyl Cinnamal, Linalool, +/-ci 17200/ci 60725/ci 19140


Made in Germany 

SHIPPING, RETURNS & INSURANCE

SHIPPING

 

Standard Shipping: We offer free standard shipping on orders over $75 for Canada and the USA. This shipping option usually takes 1-10 business days within Canada, or 6-12 business days to the US, depending on your location.

 

Free Shipping Exceptions: If there is a sale event, the free shipping minimum will be increased to $100 for Canada & USA. 

 

Worldwide Shipping: Shipping fees will vary for each country, and additional fees may apply. Delivery times can range from 3-16 business days.

 

NOTE: International orders (outside of Canada) may be subject to customs fees. All customs fees are the sole responsibility of the buyer, and we are not responsible for any additional charges once your package has left our facility.

 

Wholesale & Distribution Shipping: Shipping fees will vary depending on the size of the package and the destination country. Unfortunately, our free shipping minimum does not apply to wholesale orders. The shipping fee will be quoted on top.

 

RETURNS

 

If you are not satisfied with your purchase please contact us by email shop@thebeautyhouse.ca and we would be happy to assist you. Please notify us within 7 business days after receiving the order. The Beauty House Shop cannot accept returns or exchanges on any opened packaging due to sanitization & health regulations. Shipping charges are not refundable.

 

The Beauty House Shop reserves the right to decline return and/or refund.

 

Please note, returns are at the expense of the customer. We sadly do not provide free returns at this time.

 

SHIPPING PROTECTION

 

Get peace of mind with Delivery Guarantee if your parcel is damaged, stolen, or lost during transit.

 

For a small additional fee, Shipping Protection ensures safe delivery of your parcels, and provides the support you need if an unfortunate shipping event occurs. 

 

At checkout, Shipping Protection is automatically activated. By Deselecting Shipping Protection, The Beauty House Shop will not be liable for lost or stolen packages.

WHOLESALE

UNLOCK GREATER SAVINGS WITH PRO DISCOUNTS

 

Take advantage of our volume discounts on professional supplies! The Pro Discounts are automatically applied to your cart, no code necessary. When your order subtotal reaches one of the cart thresholds, the discount will be displayed.

 

$500 - 15% OFF

$750- 20% OFF

$1,000 - 25% OFF

$1,500 - 30% OFF

 

Please note: Yonka, GM Collin/ GMC Medical, Lash & Brow Lift Samples, Sale Items and Retail Collections are EXCLUDED from Pro Wholesale Discounts.

 

An additional shipping fee will be quoted on top. After placing your order online, a separate shipping invoice will be emailed.

 

*Professional license is required, NOT FOR RESELL.